Sephora expands inclusive Quiet Hours across European stores
Cosmetics Business
Sephora is expanding its Quiet Hours initiative across all European stores, offering a more inclusive shopping experience for neurodivergent customers and others who prefer a calmer environment, with dimmed lights, lower music, and reduced scents. The initiative, developed in collaboration with neurodiversity experts and internal employee groups, has been praised by both customers and staff for making stores more welcoming and accessible. Following a successful pilot, the global rollout of Quiet Hours reflects Sephora's commitment to fostering inclusivity and comfort for all shoppers.
All articles from 12 September 2026. Summaries are AI-generated and may contain errors; the linked article is the authority.