Supernus shreds ADHD stigma with Olympic snowboarder Chloe Kim
Fierce Pharma
Supernus Pharmaceuticals is using Olympic snowboarder Chloe Kim in its "Ms. Represented" campaign to challenge stigma and raise awareness about ADHD in women, highlighting the underdiagnosed and often overlooked symptoms in adult women. Kim, who uses Supernus' non-stimulant ADHD medication Qelbree, shares her personal journey to shed light on the unique challenges women face with ADHD diagnosis and treatment. The campaign aims to reach a younger audience through multi-channel digital content and social media platforms.
All articles from 28 October 2026. Summaries are AI-generated and may contain errors; the linked article is the authority.